Sporting News announces partnership with DAZN to commercialize sports and entertainment content in Australia and New Zealand – Sporting News, the leading sports digital website, network and content producer, today announced Following our agreement with DAZN, we announced significant strategic partnerships and network expansion. DAZN is the world’s leading sports streaming platform.
In Australia, DAZN’s sports and entertainment content and channels generate more than 8 million long-form, brand-safe streams on YouTube each month and can now be directly targeted through contextual ad campaigns .
As part of the deal, Sporting News will help DAZN commercialize its content and channels in Australia and New Zealand.
Rodrigo Ventosa, Vice President of Media & Revenue Strategy, DAZN, said:
“Australia is of increasing interest to our business due to the scale and scale of consumption that we have organically built in the region.As our reach expands and evolves globally, , we are excited to be working with Sporting News to further commercialize their premium DAZN video sports service globally. is extremely important in maximizing
Wade Mullis
Wade Mullis, executive vice president of Sporting News ANZ, said:
“The addition of DAZN further expands our network services and solidifies our position as the world leader in sports video, while also expanding our network of Australian favorites NFL League Pass, DAZN Group, beIN SPORTS and NBA League Pass. It can complement our growing streaming services.”
The DAZN partnership follows an agreement between Sporting News and beIN SPORTS to commercialize SVOD, website and social sports services. beIN SPORTS is a destination for international soccer, tennis and rugby enthusiasts, delivering over 4,000 videos a year, including a wide range of live and on-demand soccer content from La Liga, Serie A, Bundesliga, English Football League and more. We offer more live events. Carabao Cup and Championship, Scottish Professional Football League, African Cup of Nations and more. Fans can watch thrilling tennis events such as the ATP Tour, WTA Tour, Davis Cup and Australia’s Billie Jean King Cup.
Media Release – Sports News
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Sporting News announces partnership with DAZN to commercialize sports and entertainment content in Australia and New Zealand
